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MAGNOLIA SHOPPING CENTER | DEMOGRAPHICS

5170 HOLLISTER AVE, SANTA BARBARA, CA
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Full Year 2025 1-mile Radius 3-mile Radius 5-mile Radius 10-mile Radius 70% True Trade Area
Total Population
Total Population 14,476 50,021 117,152 188,779 132,142
Total Daytime Population 15,164 95,271 164,356 286,939 178,952
Total Household Income
Total Households 5,164 16,633 39,612 67,812 45,495
Median Household Income $121,346 $124,077 $119,040 $118,944 $119,353
Average Household Income $151,905 $162,319 $150,740 $157,021 $152,644
Under $15,000 6.0% 6.5% 8.8% 7.9% 8.4%
$15,000 — $34,999 6.4% 7.5% 8.8% 8.8% 8.7%
$35,000 — $49,999 7.0% 6.4% 7.3% 7.9% 7.4%
$50,000 — $74,999 9.5% 10.3% 11.3% 12.1% 11.1%
$75,000 — $99,999 10.5% 10.3% 10.4% 10.4% 10.5%
$100,000 — $124,999 12.0% 10.5% 9.3% 8.8% 9.4%
$125,000 — $149,999 10.3% 10.6% 8.5% 8.2% 8.8%
$150,000+ 38.2% 38.0% 35.7% 35.9% 35.8%
Businesses
Total Businesses 577 2,205 4,258 9,140 4,753
Race/Ethnicity
White/Caucasian 58.0% 53.1% 55.0% 53.9% 54.5%
Black/African American 1.1% 1.3% 1.6% 1.5% 1.6%
Asian/Pacific Islander 7.3% 11.7% 10.5% 8.0% 10.0%
Hispanic/Latino 28.6% 29.4% 27.9% 31.8% 28.9%
Other 5.0% 4.6% 5.1% 4.8% 4.9%



Source: Advan, 2024.

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