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BERNARDO HEIGHTS PLAZA | DEMOGRAPHICS

15727-15731 BERNARDO HEIGHTS PKWY, SAN DIEGO, CA
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Full Year 2025 1-mile Radius 3-mile Radius 5-mile Radius 10-mile Radius 70% True Trade Area
Total Population
Total Population 10,861 83,764 167,224 511,679 231,089
Total Daytime Population 11,687 96,107 175,782 531,923 238,361
Total Household Income
Total Households 4,836 31,729 59,717 173,270 80,895
Median Household Income $130,332 $135,299 $140,177 $129,336 $146,812
Average Household Income $162,242 $160,248 $171,157 $163,332 $181,160
Under $15,000 3.0% 2.9% 3.1% 5.0% 3.0%
$15,000 — $34,999 7.3% 5.9% 6.3% 7.9% 5.8%
$35,000 — $49,999 4.8% 5.4% 4.9% 5.7% 4.5%
$50,000 — $74,999 10.5% 11.5% 10.3% 11.1% 9.6%
$75,000 — $99,999 12.3% 10.0% 9.6% 9.8% 9.3%
$100,000 — $124,999 15.2% 12.3% 11.2% 10.2% 10.7%
$125,000 — $149,999 8.4% 9.6% 9.2% 8.3% 8.9%
$150,000+ 38.5% 42.4% 45.5% 41.9% 48.4%
Businesses
Total Businesses 176 3,539 5,850 16,276 7,315
Race/Ethnicity
White/Caucasian 60.0% 58.0% 52.2% 44.0% 51.6%
Black/African American 4.0% 2.2% 2.1% 2.1% 2.1%
Asian/Pacific Islander 20.2% 20.4% 25.6% 24.3% 27.0%
Hispanic/Latino 10.5% 12.0% 12.7% 23.1% 12.1%
Other 5.2% 7.4% 7.3% 6.5% 7.2%



Source: Advan, 2024.

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